This is how your website, CRM and follow-up work as one process.

Site.nu brings strategy, website, customer data, follow-up, automation, analytics and technical management together in one commercial environment. From the first visit to the right follow-up, everything works together and one partner stays responsible for the whole. Within four weeks you have a secure, working commercial foundation that can grow with your organisation for years.

Who it is for

Three situations where the Commercial Operating System fits.

A simple information website can work without a full Commercial Operating System.

  • You are renewing your website and want enquiries handled properly.

  • You get enquiries, but follow-up lives in inboxes and spreadsheets.

  • You are keeping several systems and want the handovers set up properly.

You have all the systems. Who makes them work as one process?

You start with a website. Then come CRM, email software, forms, analytics, hosting and automation. Each one is a reasonable choice. Nobody watches the whole. The result? More suppliers, more manual handovers, more frustration and still no predictable result. There has to be a better way.

Disconnected systems for website, CRM, email and analytics

A new website will not fix the fragmentation.

A website can look fantastic and still sit apart from your customer data, follow-up and commercial process. And next year? You pay again for integrations, repair work and separate improvements. It is hard to explain why the market has treated this as normal for years. Site.nu therefore starts with the whole: one commercial environment where website, customer data, follow-up and growth work together from day one.

Site.nu | One growth path
  • Stop making the same decisions in every project
  • Data flows and responsibilities designed upfront
  • Later phases build on the existing architecture
  • Extensions are less likely to become a migration project
  • One partner watches how the whole system works
Web agencies | Separate projects
  • Website first, then CRM, email, automation and reporting
  • Choices get remade at every step
  • New integrations at every phase
  • Time lost redesigning, migrating and aligning
  • When something breaks, suppliers point at each other

A web agency delivers a website. Site.nu stays responsible for the system behind it.

The right direction first. Then one working commercial environment.

The Commercial Blueprint defines what the environment has to deliver. The Commercial System turns that direction into a secure, working foundation within four weeks, then keeps growing with you.

01 · Direction

The Commercial Blueprint

Commercial goals, customer journey, processes and technology come together in one clear plan. Everyone makes the same choices and we only build what actually contributes to growth.

The outcome

  • A validated commercial direction
  • Clear priorities for the first four weeks
  • One shared foundation for marketing and sales

02 · Growth

The Commercial System

Within four weeks the working foundation is in place. After that Site.nu stays responsible for speed, security and ongoing development, so the environment gets stronger with every new campaign and proposition.

The outcome

  • Campaigns and pages go live faster
  • Follow-up becomes more consistent and requires less manual work
  • Speed and security remain at the right standard
From plan to launch

The agreed foundation live within four weeks

Week 1 · Direction

Goals, the customer journey and priorities become one clear plan.

Commercial Blueprint

01

Week 2 · First version

The key pages and forms are ready to test.

Working environment

02

Week 3 · Connection

Enquiries, customer data and follow-up work from one customer view.

CRM and automation

03

Week 4 · Live

The full journey has been tested for function, speed and security.

Ready to launch

04

One accountable partner

After launch, your commercial environment keeps moving forward

The partnership does not stop at launch. Hosting, CRM, automation, analytics, AI, support and ongoing development stay organised in one place. Every year we renew the environment based on new insights, commercial priorities and technical developments.

  • Management: hosting, updates, security and backups as agreed

  • Platform: CRM and workflows within your plan and usage limits

  • Additional: new pages, integrations or setup outside your plan

If the foundation does not work, we pay you back

Upfront we record which results the environment has to support. If the delivered foundation cannot do that, we credit the full implementation investment. Agreements about your digital foundation should always be this clear.

Clear agreements

Frequently asked questions about the Commercial Operating System

The main questions about how it works, the partnership and existing systems.

Build a commercial environment that grows with you

In an introductory call we map how website, customer data, marketing and follow-up work together now, where the biggest opportunities are and which foundation we can put in place within four weeks.